All blondes know that maintaining gorgeous blonde hair is an investment in both your money and time. We want you to hold on to your salon fresh blonde tones for as long as possible with the Bleach Blondes Collection. Colour can fade and change over time; cool tones can become warm and brassy, what was once a fresh blonde now seems to have a yellow or orange tone. You don’t want that, and we don’t want that for you! So, we’re here to answer your burning questions with a guide to beautiful blond tresses.
Q & A
Being blonde is not just a hair colour, it’s a lifestyle! The Everyday Care range designed to protect, nourish and keep your blonde hair happy between toning washes. This range is designed for every use, formulated with a hint of purple and suitable for all blondes for salon-fresh hair everyday. It’s not just about beautiful blonde tones, but about healthy blonde hair. Repair, smooth and protect your tresses with deeply hydrating and gentle products for a “just left the salon” feel.

